You must know this by now, your home page is the most important page on your website.Not because it is the one that converts visitors to customers but because it acts as a teaser for your website and the page that will make visitors stay and read more or leave right away.

Recently Google has added a new feature to Google My Business – which allows a business to publish events, products and services or make special announcements to a Google listing which appears on search results.

Reviews (or testimonials) are an important part of any business today as recommendations are becoming more and more a very important part of the purchase decision making process – especially with Millennials.

Email marketing is one of the most important digital communication tool with your clients or potential clients. When done right is can be very effective and convert to sales but when done wrong it can have a negative effect.

The term 'Mobile First' has been mentioned to me by clients a few times lately, and for some of them it is in fact not the right approach.

So, what is Mobile First? It is a design strategy that considers the look and usability of a website on mobile first instead of on a laptop or PC.

In the movie Burnt the Maiter D talks about the whole experience and how answering the phone for a booking is part of it – to add to this I say that the first point of contact, the website also has an important part to play.

It is the festive season - if you sell a seasonal product or service you are most likely already making sure all your online assets are up to date, but even if not, here are a few tips you can implement to your online assets so your message is more personalised and seasonally appropriate.

Your website probably has beautiful banner photos that help communicate your message to your visitors. But is this enough?

To maximize your presence online you must keep up your communication style across all media channels – social, blogging & EDMs.

This article is aimed to help business owners that blog  - whether using Blogger, Wordpress, Squarspace or a custom blog, these tips will hep you with your blogging strategy. 

Having an effective website is critical for every business. But it can be easy to get caught up in design and content, without having regard to important legal issues. 

Here are three legal tips for business websites: 

My tips and some key points to consider when choosing a domain name

Videos are extremely popular these days and help convert your website visitors into paying clients. There are many was you can use video on your website - here are five examples.

When rebranding It is not as simple as replacing your logo on your site, here are some other issues to consider

With every custom design website we develop at Webby, we set up and add a Google Analytics account but we are often ask by the client - 'what do I do with this? as it is very overwhelming for the business owner.Though we can provide the service of analyzing website statistics, we do believe the business owner should take ownership and understand the basics.

What does a great 'coming soon' (also know as ‘launch page’ page should include?

One of the most common question I’m asked by my clients is why can’t you use a nicer font on my website? The answer is not that simple as changing a font…

So what is the best font to use on your website?

There are basically 3 options when using fonts on a website:

Today I had a professional photo-shoot - the intention was to get a new photo for my website. This made me think about this topic and since many of my clients face this 'dilemma' I have decided to write about it.

Being involved in the Bringing Your Business Idea To Life Expo got me thinking about start ups and decided to put together a 'guide' for start ups for their online presence.

As a start up, you are probably overwhelmed by all the tasks you need to get done before even launching your product - business registration, banking, branding, product development, testing, packaging, social media....the list goes on and on!

You tube is a great social media channel as it provides a platform to share video content online. More and more businesses are using YouTube so I put together a few tips to help you maximise results from your channel.

Online reviews site have been around for a while now and changed the way consumers make decisions as the feedback is available for anyone to read on the web and is considered ‘real’ as it is coming from a third party (not on company website).