You must know this by now, your home page is the most important page on your website.Not because it is the one that converts visitors to customers but because it acts as a teaser for your website and the page that will make visitors stay and read more or leave right away.Read More
Recently Google has added a new feature to Google My Business – which allows a business to publish events, products and services or make special announcements to a Google listing which appears on search results.Read More
Reviews (or testimonials) are an important part of any business today as recommendations are becoming more and more a very important part of the purchase decision making process – especially with Millennials.Read More
Email marketing is one of the most important digital communication tool with your clients or potential clients. When done right is can be very effective and convert to sales but when done wrong it can have a negative effect.Read More
In the movie Burnt the Maiter D talks about the whole experience and how answering the phone for a booking is part of it – to add to this I say that the first point of contact, the website also has an important part to play.
Most dining experiences will start with the website as it is accessed to get contact details, directions or used to make a booking and if this experience is not in line with the dining experience then the full experience will not be achieved.Read More
It is the festive season again - if you sell a seasonal product or service you are most likely already making sure all your online assets are up to date, but even if not, here are a few tips you can implement to your online assets so your message is more personalised and seasonally appropriate.
Your website probably has beautiful banner photos that help communicate your message to your visitors. But is this enough?
To maximize your presence online you must keep up your communication style across all media channels – social, blogging & EDMs.Read More
Recently many of my clients expressed interest in blogging, so I set them up with a blog and sent them off to the blogging world...
To help them, I have put together a list of a few blogging tools and tips so you can maximize the use of your blog and also help your overall business website as you do.Read More
Having an effective website is critical for every business. But it can be easy to get caught up in design and content, without having regard to important legal issues.
Here are three legal tips for business websites...Read More
You have a great business idea and a creative business name...
When its time for a website you enter your business name in a domain availability search but....its not available!Read More
Online Videos are extremely popular these days and help convert your website visitors into paying clients. There are many was you can use video on your website - here are five examples.Read More
Re-branding is a daunting experience - especially for an established business. There is so much to consider from logo, print, signage, community acceptance, social media and....yes your website.Read More
With every custom design website we develop at Webby, we set up and add a Google Analytics account but we are often ask by the client - 'what do I do with this? as it is very overwhelming for the business owner.
Though we can provide the service of analyzing website statistics, we do believe the business owner should take ownership and understand the basics.
As a web developer, I often hear 'horror' stories about my clients experiences with other web companies. Last week I was approached by a new customer who has been waiting for 4 months for his new website and decided to use my services instead.
One of the most common question I’m asked by my clients is why can’t you use a nicer font on my website? The answer is not that simple as changing a font…
So what is the best font to use on your website?
There are basically 3 options when using fonts on a website:Read More
Today I had a professional photo-shoot - the intention was to get a new photo for my website.
This made me think about this topic and since many of my clients face this 'dilemma' I have decided to write about it.
Being involved in the Bringing Your Business Idea To Life Expo got me thinking about start ups and decided to put together a 'guide' for start ups for their online presence.
As a start up, you are probably overwhelmed by all the tasks you need to get done before even launching your product - business registration, banking, branding, product development, testing, packaging, social media....the list goes on and on!Read More
You tube is a great social media channel as it provides a platform to share video content online. More and more businesses are using YouTube so I put together a few tips to help you maximise results from your channel.
Online reviews site have been around for a while now and changed the way consumers make decisions as the feedback is available for anyone to read on the web and is considered ‘real’ as it is coming from a third party (not on company website).Read More