All about website call to action (CTAs), tips & examples

CTA stands for “Call To Action” and is how you guide your website visitor towards an action that you want them to take. They are typically buttons, forms or hyperlinks.

It's important to guide your visitors through your website using strategic CTAs.

In this article I explore each element with some ideas you can use.

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Meirav Dulberg
When to use a one page website instead of a full one?

A one-page website – also referred to as ‘landing page’ or ‘scrolling site’ is a growing trend – but when should you set up a one-page site instead of a full website?

It is important to think strategically as this solution is not for everyone and in some cases, it is a temporary solution.

To help you think strategically about this, here are some points / questions to ask before making the decision.

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Meirav Dulberg
6 tips for a website contact page that converts

A contact page is one of the most important pages of any website – it is not the first page potential customers land on, but it is what is known the ‘call to action’ page where visitors ‘take action’,

Getting visitors to your contact page is not easy so when they do it is important to make it easy for them to act.

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Meirav Dulberg
How to improve my google business listing

Yesterday, I attended a Google Digital Garage Workshop. The topic was “Be found on Google Search and Maps” and it covered mainly the importance of setting up and making the most of a Google Business Listing.

Here are my key takes from the day and my recommendations on how to make the most out of your Google My Business Listing.

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Meirav Dulberg
Top Tips for landing pages

When the term ‘landing pages’ is used in marketing it is often referred one page specifically designed for a specific action – for example purchase a product , attend an event or a sign up.

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Meirav Dulberg